Bing’s “Honey Badger” – An Upgrade To Webmaster Tools

This morning at our SMX Advanced conference, Bing’s Stefan Weitz announced “Honey Badger” — Bing’s latest upgrade to its Webmaster Tools.

Weitz explained that today’s upgrade primarily involves three things:

•     Crawl setting management: users can ask Bing to crawl a website less during busy times of day and more during off-peak hours
•     Role management: set different access levels for different users in the account
•     Toolbox help info: a suite of new videos, data and how-to information  

Bing’s blog post also explains the new “Index Explorer” tool, which is a “complete rewrite” of the previous Index Tracker.

Weitz explained that the “honey badger” name is a reference to the popular YouTube video that’s gone viral because the webmaster tools team is equally as “fierce” and “focused” as the honey badger.

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